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Ms Caroline Spence

Job: Senior Lecturer/ Programme Leader

Faculty: Business and Law

School/department: Leicester Castle Business School

Address: СʪÃÃÊÓƵ, The Gateway, Leicester, LE1 9BH

T: 0116 366 4461

E: caroline.spence@dmu.ac.uk

 

Personal profile

Caroline Spence has been a marketing practitioner for almost 20 years, specialising in Digital Marketing and Public Relations. Still an active practitioner, Caroline now passes her professional expertise and contacts onto students to help them gain an advantage in employment in a competitive marketplace. Caroline has worked for global agencies at a senior level on national campaigns for household brands.

Research group affiliations

Influencer marketing, Public Relations, Digital Marketing.

Areas of teaching

Social Media Marketing, Corporate Communications, Brand PR, UG/ PG

Qualifications

BA (Hons) Politics and Economic and Social History, University of Leicester, membership of the Chartered Institute of Public Relations

СʪÃÃÊÓƵ taught

MARK3028 Social Media Marketing, MARK5077 Brand, MARK5085 Corporate Communications

Membership of professional associations and societies

Membership of the Chartered Institute of Public Relations

ORCID number

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